The 10 tools here split into four kinds. Websites with AI that writes the content: B12 generates a law-firm site from a description, with a free subdomain tier and a Website plan at $20/mo billed yearly; Justia Elevate includes the Justia AI Writer in every tier, priced by quote; LawLytics drafts practice-area pages in the firm's voice with accept-or-reject redlines, by quote; Civille builds the site from $399/mo and runs SEO and paid search; and Scorpion bundles website, search, advertising, reputation and reporting into RevenueMAX, by quote. Website chat that answers visitors from the firm's own pages: JD Assistant by Juris Digital, a WordPress plugin at a flat $250/mo, and Civille's Counsel AI, free with a Civille website bundle or $99/mo on its own. Reviews, texting and reputation platforms with law-firm editions: Birdeye, Podium and Kenect, all three priced by quote. And one placement product: Divorce.law Attorney Placement gives a family law firm the only listing for its county at $155/mo, month to month, with handoffs from the platform's Victoria AI assistant.
Across the set the AI writes and rewrites site pages, answers a website visitor's questions and qualifies the lead by practice area, books the consultation, drafts replies to Google reviews, scores leads and tunes advertising budgets, and sends the lead and a transcript into the firm's intake system. Four of the 10 post a price, from B12's free tier and $20/mo billed yearly to $399/mo for a Civille website, and six are quoted; every figure was read on the vendor's own site on October 31, 2026. One of the 10, Birdeye, posts that customer data is not used to train its AI models and names SOC 2 Type II and ISO/IEC 27001. This category meets the practice platforms at the lead hand-off: Birdeye, Civille, Kenect, LawLytics, Podium and Scorpion list Clio as an integration, Birdeye and Kenect list PracticePanther, Civille and LawLytics list Smokeball, and Kenect lists MyCase; Civille also lists Lawmatics, Law Ruler and Smith.ai, and Scorpion lists Filevine and Lead Docket.
Quick answers
How much does AI marketing tool for law firms software cost for a law firm?
5 of the 10 tools post a price; 5 are quote-based (priced to your business after a demo). Among the 3 with a flat monthly price, the range runs from $99/mo (Civille) to $250/mo (JD Assistant by Juris Digital). Priced differently: B12 free plan, then $20/mo; Justia Elevate free plan.
Which marketing, website and lead-generation tools offer a free trial or a free plan?
Free trial: LawLytics. Free plan: B12 and Justia Elevate. The other 7 start with a demo or a quick signup.
Which marketing, website and lead-generation tools fit a solo attorney?
B12, Birdeye, Civille, Divorce.law Attorney Placement, JD Assistant by Juris Digital, Justia Elevate, Kenect, LawLytics, Podium and Scorpion are listed as a fit for a solo attorney.
Who do these marketing, website and lead-generation tools serve: solo attorneys, small firms, personal injury, family and estate, immigration or criminal defense practices?
Tools that name the segment on their own site: Solo attorneys 9; Small law firms 9; Personal injury firms 1; Family law and estate planning practices 1. 1 of the 10 also sell to law practices generally.
Which marketing, website and lead-generation tools say they don't train AI on client data?
1 of the 10 post a statement that client data is not used to train AI models and name a security standard: Birdeye (SOC 2 Type II; ISO 27001; HIPAA). The other 9 have no such statement posted on the vendor's site, which is not the same as training on your data; ask before you buy.
Which marketing, website and lead-generation tools work with Clio, MyCase, PracticePanther, Smokeball, CosmoLex or your practice software?
Listings that name an integration or platform: Birdeye (Clio, PracticePanther, Rocket Matter, Litify, QuickBooks, Square); Civille (Clio, Smokeball, Lawmatics, Lawruler, CallRail, Smith.ai); Divorce.law Attorney Placement (Google Calendar, Outlook, Calendly, Google Search Console); JD Assistant by Juris Digital (WordPress); Justia Elevate (Google Analytics, Google Search Console, Yoast SEO Premium, WordPress); Kenect (Clio, MyCase, PracticePanther, Filevine, LawPay, Assembly Neos); LawLytics (Clio, Smokeball); Podium (Clio); Scorpion (Clio, Filevine, LeadDocket, Google Local Services Ads, Meta, Microsoft Advertising). Integrations change often; confirm with the vendor before you buy.
When were these listings last checked?
On Oct 31, 2026, against each vendor's own site and pricing page. Vendors change plans often; anything a reader or vendor flags is fixed, usually the same day. Corrections: support@aiforlawpractices.com.